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Ad design tips

How to design and build web banner ads that will bring in those clicks? There is a list of tips and general guidelines for designing banner advertisements below. Place your banner ads correctly Buy space on a website where your design will be highlighted above the crease and close to the main content of a page. Maintain hierarchy Banner advertisement design relies upon the right balance in each ad, so see your hierarchy. Effective banner advertisements are created to raise brand awareness and make traffic to your website. The call to action Call to action is the text or button that attracts website users to click on. Phrases like “Learn more” or “Get started” or “Watch Now” are excellent examples of CTA. This should be a bright focal position of the advertisement. Keep it simple Keep visuals and content very simple and understandable. Watchers are most probably only going to look at your web banner advertisement for a second. Use buttons appropriately Depending on the ki
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Hypermedia Explained

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Hypermedia is just another name for everything we see, hear and interact on the web. But since the early nineties, the general concept of hypermedia in popular use has been largely replaced by the term "interactive multimedia." First, only in the world of software engineering and architecture do people continue to talk about hypermedia. Nowadays, the term is most commonly used to design web application interfaces or APIs. As the complexity of software applications and systems continues to grow, so does the need for different components within one application and completely separate applications to communicate simply and clearly with one another. This cross-language data exchange is one that has always been using the API, but the variety of APIs and languages ​​used to encode them can be as wide-ranging and as peculiar as individual software applications themselves. The API developed by Facebook and Twitter developed by Twitter may not communicate well with each other
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Most common web design mistakes

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Owning a poor website makes businesses to lose clients, and that is cash out the door. A lot of business owners create their websites to save cash and have more authority over the project. Sometimes they don’t understand the ideas of good web design, pointing to a website that’s less than perfect. Make sore to avoid these mistakes: Too Much Going On Represent relevant business information right away on your site. Visitors who don't get what your website is about within a few seconds of landing on your site will leave immediately. Too Little Going On Sites with next to zero on them are on the other edge of the spectrum. Minimalism in design is a huge trend right now, and it works only when performed correctly. Too Confusing About in the centre of the too much/too little spectrum lies the dreaded “confused brand” site. The confusing website is one which highlights a mixture of typefaces, images, colour palettes, and themes, none of which link to each other. A Terrible C
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Hypertext explained

Hypertext, also known as a hyperlink, is the association of related information with electronic connections so that the user has easy access between them. Hypertext is a feature of some computer programs that allow a user of electronic media to select a word from the text and receive additional information related to that word, such as a definition or related reference in the text. For example, in the blogs, the hypertext links during the mention of the blue whale allow the reader to access an article about this species by simply clicking on the words with the mouse. A hypertext link is usually denoted by highlighting the word or phrase in the text with a different font or colour. Hypertext links can also connect text to images, sounds, or animated sequences. Hypertext links between different parts of a document, or between different documents, create a branched or networked structure that can be customized directly without having to jump to related information snippets without media
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Filters on website

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Universal filters narrow results by common features such as price, colour, or popularity. However, you also need to include filters that vary by category. This could mean "Fit" or "waist height" under "Pants" when shopping for clothes, or "Happy Hours" or "Good for Dancing" under "Nightlife" while browsing restaurants. One rule of thumb to discover category-specific parameters: It's worth including everything in the product description. Filter offers highly detailed category related filters. This is especially useful when specifying a huge number of items. Category-specific filters also have the advantage that they are educational points for people with less experience Allow multiple selections Decisions may not be based on a single data point. Whether we know exactly what we want (we are interested in a restaurant that has outdoor tables, pets and vegetarian dishes) or we know only what we do not want (we are n
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How to make FAQ?

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You already know about Frequently Asked Questions pages, commonly referred to as FAQ pages. If not then you can read previous article here . Many businesses get the same questions over and over and then decide to make life easier for department of customer support. Before start FAQ page you should think and find out what questions your customers are really asking. Many great FAQ pages are useful because their questions are well grouped and organized. Similar questions should be grouped and writted in using your customers language.  You can group FAQ like this: Sort your questions by audience type: for example, for beginners-advanced, new visitor-permanent customer, user-partnership. List the questions alphabetically. Group your FAQs by question type, and give each group a heading. Adding search on FAQ webpage can make life easier for customers too and you also can collect statistics. Overloaded FAQ page with too many questions, you will overwhelm your readers
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Is FAQ necessary for your website?

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Are you one of the company that is using Frequently Asked Questions (FAQ)? FAQ pages include a series of questions that are commonly asked by customers. You should use questions asked by actual customers, not questions that you think they should be asking. There is no specific format for the FAQ pages. So, you can list all of the concerns and can group the common ones under different headings.  If you don't have FAQ yet, you definitely should know about positive side of this web page. Benefits of FAQ: enhance your visibility in search engines;  demonstrate your expert reputation; convert visitors into customers; provide some kind of support when your employees could not answer to question (e.g. during the night time or holidays); you can answer questions in simple language without the use of technical terms, you can  educate your customers about the features and benefits of your products or services  pages can be used as site navigation. How
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