How to make FAQ?
You already know about Frequently Asked Questions pages, commonly referred to as FAQ pages. If not then you can read previous article here.
Many businesses get the same questions over and over and then decide to make life easier for department of customer support.
Before start FAQ page you should think and find out what questions your customers are really asking.
Many great FAQ pages are useful because their questions are well grouped and organized. Similar questions should be grouped and writted in using your customers language.
You can group FAQ like this:
- Sort your questions by audience type: for example, for beginners-advanced, new visitor-permanent customer, user-partnership.
- List the questions alphabetically.
- Group your FAQs by question type, and give each group a heading.
Adding search on FAQ webpage can make life easier for customers too and you also can collect statistics. Overloaded FAQ page with too many questions, you will overwhelm your readers and prevent they from finding value in the page. Only give them what they really want and renew the information. Old information can mislead and does not establish trust to the company.
An effective FAQ resource can educate, inform and guide the customers.
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